SIP trunking opportunities and challenges

In a recent article Hamid Qayyum, VP MSO Sales at Metaswitch, discusses how SIP trunking is now the fastest-growing area of the VoIP marketplace, and how all indications point to sustained growth for the foreseeable future, making it a very attractive business for both telco and cable providers.

Migrating businesses from traditional PBXs and key systems to an IP trunking solution offers the potential for huge decreases in ongoing operating costs, such as T1 leasing and maintenance. But beyond simply reducing costs, SIP trunking can provide enhanced services and increased productivity to end users while generating increased revenue and subscriber loyalty for service providers.

According to Qayyum, research reports that the worldwide SIP trunking market is expected to grow from the current 2.6 million SIP trunks deployed in the first half of 2011 to 22.3 million by 2015, an increase of more than 770 percent in 5 years.